michael von hulsebus
creative & marketing
communications


1440 12th street, unit b

manhattan beach, ca 90266


reachme@michaelvon.com

310 505 3887 mobile

 

 

 

 

 

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Michael Von Hulsebus
1440 12TH St. Unit B ♦ Manhattan Beach, CA 90266 ♦ (310) 505-3887 ♦ reachme@michaelvon.com PDF portfolio

ART DIRECTOR / MARKETING DIRECTOR / PROJECT MANAGEMENT

Innovative thinker and award-winning professional with strong creative performance in visual communications that establish marketing presence and strengthens company image. Leverages talent in integrated marketing, web design, digital gaming, creative/art direction, and project management that communicate content and purpose and increases profitability. Bilingual: English and Spanish. Bachelors Degree in Advertising Design.
Commercially aware, technically accurate, and resourceful. Excellent visual communication skills; able to attract audiences and present ideas successfully.

  • Stays abreast of current styles, trends, and new design techniques and technology.
  • Skilled in time management, balancing competing details, and completing projects in time-stressed environments.
  • Identifies and articulates ideas, easily interfaces with clients, and resolves issues to drive brand integrity.

AREAS OF EXCELLENCE

 

  • Promotional Marketing
  • Web UI/UX Experience
  • Photo Shoot Direction  
  • Marketing Collateral
  • Product Positioning
  • Team Building
  • Copywriting
  • Graphic Design
  • Design Project  Management
  • Art & Creative Direction
  • Internet / Advertising Design
  • Social Media Marketing

 

TECHNICAL PROFICIENCIES

PC and Macintosh. Microsoft Office Suite, Adobe Creative Suite CS5, Fast Track Project Management,
Word Press, Drupal, Dreamweaver, Flash, and InDesign. Internet.

NOTABLE  AWARDS

-Received the Webby Award for the “Best of Web Design” design direction of - The X-Files Web Site – Fox Broadcasting Company.

-Received “1st Place in Nation Award” for 8-sheet Outdoor Design for Tecate Beer – Annual National 8-Sheet Competition, New York.

-Recipient of the “OBIE Gold Lion” Award for Exterior Design of Tecate Beer.

-Awarded the “TIA 1st Place in Nation” Award in Typographic Excellence for La Costa Hotels– Type Director Club.

-
Received the “Pele Award” for outstanding advertising design for the Polynesian Cultural Center – Tourisim Campaign by the Honolulu Advertising Council.

CAREER HIGHLIGHTS

MICHAEL VON | CREATIVE, Manhattan Beach, California   2009–Present

Freelance Creative Consultant
Provided consulting services to a diverse clientele in marketing and creative strategies ensuring cohesive branding and generating sales. 

GLABMAN FURNITURE, Los Angeles, California   2008–2009


Director of Integrated Marketing

Created, coordinated, and administered creative direction in all phases of visual-media communications for a 112-year-old furniture company.

Notable:

  • Generated 1.5M in sales during first quarter from mass media promotional marketing: newspaper, direct-response, and radio advertising.-
  • Turned a failing company into a steady profit gainer by maintaining all expense budgets below 3%.

Highlights:

  • Managed all design projects and designed web site for corporate company and affiliate store “Filbert & Fig.”
  • Monitored expenditures to ensure vendor costs were compatible with ad budgets.
  • Directed and staged all product photo shoots.
  • Prepared and presented status reports to management.

MUSE COMMUNICATIONS, Los Angeles, California    2004–2007

Director of Integrated Marketing

Highlights:

  • Directed integrated marketing for agency clients across media including business collateral, direct mail, and Internet banner advertising for prominent accounts: The US Army, Honda Motor America, and Wells Fargo.
  • Drove new agency business through effective rebranding and redesign of company web site.


GROUP V MEDIA COMMUNICATIONS, Manhattan Beach, California   1991-2004

Creative Director


Notable:

  • Received the Webby Award for the “Best of Web Design” for The X-Files Web site - Fox Broadcasting
  • Contributed to the return of the “Practice” drama show through a strategic Internet email campaign.

Highlights:

  • Designed, and executed all marketing-design projects for numerous agencies and clients across multiple forms of media including printed-direct mail and online banner advertisement for Sony, Arco, Toyota, and Fox network.

ADDITIONAL EXPERIENCE:

BATES WORLDWIDE, Irvine, CA                                                                       
Senior Art Director
-Strategically directed and created TV, newspaper, and direct mail collateral for notable clients including Hyundai Motor America, Prudential Real Estate, and Make a Wish Foundation.

BJK&E ADVERTISING, Los Angeles, California

Senior Art Director
-Produced and directed TV, newspaper, direct mail, and collateral for Tecate Beer, Bohemia Beer, La Costa Hotels, Lorimar, Telepictures, Sony Syndication, and Catholic/Jewish Big Brothers.


DOYLE, DANE, BERNBACH, Honolulu, Hawaii

Art Director
-Generated award-winning advertisement for the Polynesian Cultural Center.
-Designed and produced visual marketing communications for First Hawaiian Bank, Frito Lay, Manaloa Macadamia Nuts, and the Hawaii Visitor Bureau.

EDUCATION

ART CENTER COLLEGE OF DESIGN, PASADENA, CALIFORNIA
Advertising Design Major
ADVERTISING CENTER OF LOS ANGELES
Copywriting Program
CAL POLY, SAN LUIS OBISPO
Graphic Design Major